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At eWings Media we follow a methodology that applies to all business types. In the illustration below you will see a flywheel for inbound marketing. Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them. While outbound marketing interrupts your audience with content they don’t want, inbound marketing forms connections they’re looking for and solves problems they already have. - Hubspot Inbound marketing is not just a 'buzzword' to get you interested. It has become a chief marketing technique for online business development. Your online marketing efforts should work towards bringing your customers to you rather than taking your business to them. So we invest our efforts in attracting customers through creative content that engages them throughout the cycle of a buyers journey. We create content that addresses the problems and the needs of your ideal customer.